Caldwell Corporate Business Development

Business Effectiveness

Effectively increasing revenue and managing costs are corner stones of successful business management. The following breakdown is how Caldwell Corporate Business Development addresses increasing revenue and managing costs.

Increasing Revenue -

Developing company positioning and marketing strategies.
Developing competitive analysis, market opportunities and growth strategies.
Analyzing marketing, sales, and customer service efforts, and creating opportunities for growth.
Creating competitive promotional programs and strategies.
Writing marketing and sales business development plans.
Creating effective sales presentations.
Developing sales incentive programs.
Building organized sales departments.
Creating effective sales presentations.
Writing sales handbooks.
Hiring, training and management of national sales teams.
Creating advertising programs.
New product conception, development and launch.
Using public relations to increase sales.
Improving corporate communications and customer service programs.

Managing Costs -

Creating efficiency and effectiveness through organizational development.
Improving or eliminating ineffective programs.